Assignment: We were tasked with creating collateral and digital assets to assist in selling tickets to a variety of University of Tennessee events. This mostly consisted of projects for football since the university lives and dies with the good guys in orange.
Role: Creative Director/Associate Creative Director/AD
CW: Clay Prewitt, Charlie Andrews
We created a website to support a contest for Volunteer fans to virtually paint The Rock, “an iconic University of Tennessee landmark and unofficial student message board,” with a chance to win tickets and other prizes. Winner were chosen through online votes.